Leondrea Cafe is recognized as Cotai’s superior sweet spot. With its obvious sweet overtones, guests experience unique confections in the form of top-of-the-line cakes, pastries, ice cream, and other delicacies including Leondrea’s very own bubble tea.

We paid homage to MGM’s classic lion trademark, known for being strong, brave, and mighty—and a symbol of a king. Our iteration: Leondrea, the lioness, a bold and cheerful female counterpart. She lives on a range of merchandise and collateral as part of the cafe’s energetic visual language. Pairing Leondrea’s likeness with colorful signage, mix and match patterns, a bright color palette and witty messaging creates an engaging brand experience that is both playful and distinctively memorable.